A case study from Erasoft
How to build a communication tool for 40,000 people.
Goal
Create an effective corporate communication tool for a large retailer.
250 000 employees
Disorganized HR materials
Weak non-automated onboarding
Why make it from scratch?
Existing solutions aren’t flexible enough, and even after a complex integration process would still be imperfect for this business.
Pros
What changed?
22%
(~8,000 people) employees log in daily
51%
(~18,000 people) log in weekly
66%
(~23,000 people) log in monthly
35K
employees installed the app
900%
engagement increase
What we did?
Wins
Awards
"Technological solution of the Year 2020"
Corporate HR-Brand
Product of the Year
Best of use PR Inside a corporation
Nomination in "Leader of digitalization"
"Common Denominator" nomination
"Working with high load and negativity"